- In the chapter, the authors offer an approach–a set of guiding questions–for analyzing circulating text. Discuss their approach and how it might be applied to our rhetorical analysis. What does this approach bring to light that Wysocki’s approach does not?
- Unlike Wysocki’s approach, the approach that this chapter describes involves examining a work beyond its initial, visual delivery. The set of guiding questions that this chapter’s approach allows analyzers to think critically about where a composition may go, who might see it, and how a piece may be misappropriated. This approach can be beneficial when looking at examples from social media. Since platforms such as Twitter rely on the idea of recomposing and circulating the thoughts of others, the content posted can easily be perceived in different ways. Hashtags, for example, can help organize a theme or topic that people are discussing. However, someone could also use a popular hashtag for advertisements or other off-topic means. In our rhetorical analyses it will be beneficial to consider the questions posed in this chapter.
- What argument is the author(s) making (what is their main point or what do they want you to think or do)?
- I think the main argument that the authors are making in this chapter is that the audience of any text must be considered, as well as their ability to edit and share a given text. Additionally, the authors are suggesting that any type of text should be analyzed in this way as no piece of text is immune to this concept.
- What are key concepts from the reading (keywords and their definitions according to the author(s)?
- rhetorical velocity: the way rhetors strategize about the potential recomposition and redistribution of a text
- kairotic inventiveness: an expansion that involves questions arising before the rhetor commits to words on paper as well as questions that pertain to moments after the composition is complete
- What is a key quote from the reading and what do you think it means?
- “By inductively strategizing how the rhetorical dominoes may fall, the rhetorician may consider potential speed and distance(s) of her own text, but also the potential speed and destination(s) for future text composed by third parties.”
- This quote explains how the idea of velocity plays a role in this type of rhetorical analysis. This involves considering technical and human resources that are available in other places, how much time they may have to respond, and what might motivate others to redistribute the text.
- How does this work inform either our current project or how you think about digital rhetoric–in other words, what is your take away from this reading?
- The approach that this chapter describes will be beneficial for me when working on the current project. My chosen community involves the social media platform Tik Tok, which allows users to redistribute the work of others in a unique way. On Tik Tok, the type of media is videos under a minute long along with a caption. Users can “Duet” another person’s video, which allows them to create a video that shows both the duetted video and a new video. Some users use this function to make fun of someone else’s video, or simply add to it, such as performing the same dance. Additionally, the sound on someone’s Tik Tok can be reused on another video. Thus, I will analyze this type of redistribution when examining Lil Huddy and his community.
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Julia McDermott IMS 224 